Rewards: The Loyalty Language of Give-and-Get 72% of consumers purchase more often from brands when enrolled in their loyalty programs. That’s not by accident. It’s because customers today expect to be rewarded for their recurring behavior. Whether it’s points toward a free coffee, a surprise discount, or an exclusive perk, people want to feel that their commitment to a brand pays off. In other words, if they give you their business, they should get something back. That’s why a rewards program can be one of the most familiar and powerful drivers of customer loyalty. In this blog, we’ll explore the Loyalty Language of Rewards, why they still matter, the best loyalty…
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